Cycling fashionistas. Lumiere have built quite a following with their patterns and palette.

Producing a high quality, classic and timeless kit... They are also two of the best blokes you'll meet.

Day 2 of Aussie kit week features John Polson from Black Sheep. This Queensland brand has grown incredibly fast in a short period. 

A Port Adelaide warehouse is the home of Rogers Bespoke, South Australia’s only commercial steel frame builder. The one-man operation is the brainchild of James Alderson, a man committed to mixing the best modern frame-building techniques with the bicycle’s oldest frame material. The results are some of the most beautiful bikes putting rubber to the road.

Perhaps this is something I should have done sooner. It's the why behind La Velocita. Why did it start, why the name, why the approach, what's your background, why, why, why. People have been asking me these questions a lot recently, so here it all is...

Roaming the roads and trails of Adelaide is an extraordinary bike. It’s an Open U.P., the revolutionary bike that can take mountain bike and road/cyclocross wheels.

This particular bike has been built to an impossibly high standard. I met the owner, the bike, and the builder so I could tell the story of this sublime machine. To protect the owner’s privacy, I refer to him as Mr LMA (Luckiest Man Alive) for reasons that will be very obvious.

In a quiet unit block in Adelaide's eastern suburbs is the workshop of Buck!t belts creator, Craig Northam. On the surface, Buck!t converts used bicycle tyres into belts, watch straps and wallets. 

Why be normal?  If you want it bad enough then set yourself unrealistic goals, push yourself to the limit and then go out and achieve it.  

That’s the motto of Leeana-Kate James, an up and coming road and track cyclist that has just signed to the team WhyBeNormal? She's moving across to Milan to race fixed and road bikes, designing cycling apparel and generally doing rad stuff.

At La Velocita we love talking to people that make cycling better. Over the last 18 months I’ve got to know Damian Hancock and Nancy De Losa.

They are the passionate husband and wife team behind Melbourne based brand a’qto. I caught up with them at this year's Audax Alpine Classic to talk about what’s next.

If you ride in Melbourne, you will have seen The King's Men storming up and down Beach Road, in the Dandenongs and at various events. We spoke to 'The King' about the how the TKM institution came about.

We speak to George Mihailides, the man behind 'No Boullie Tacks' has organised a second Yarra Boulevard 'protest ride' this Sunday 8 November at 10am. La Velocita talked to George about the story so far and why he's taking a stand.

He’s established himself as just about the most knowledgeable commentator in the business and is currently airing his second season of The Bike Lane. 

We spent some time riding with Matthew Keenan at this year’s Dirty Dozen.

We've been talking with Ivan Dennis about Sommerville Sports Australia, The New York based custom kit offering is now available in Australia and we're keen to find out what they are all about.

Today we are talking to Meg Gillmer. She’s better known as ‘The Wholesome Athlete’, and is on a mission to bring us all fresh, seasonal and simple food to get the most out of our bodies and move away from processed products.

Visiting Bike Gallery is an experience, top end products, housed in a designer environment and accompanied with great coffee. Located in Camberwell, Victoria it's well worth a look.

The ‘Carbon Bike Doctor’ was born of a passion for performance, a passion for design and a passion for cycling. 

Damaged your high-end carbon frame? Make sure you speak to these guys before heading out to buy a replacement.

La Velocita's Mike Boudrie spoke with the guys to find out what they are all about.

Ask anyone in the wider Essendon cycling community what “Alpha King Wheels” are, and they will soon send you straight to see Gareth Huth, owner of Essendon Cyclery.  

La Velocita's Kirra McDonald caught up with Gareth to find out what he is all about.

Melbourne based MAAP hit the market in October 2014 across a select network of cycling boutiques as well as a dedicated online site. 

If you're out riding, you'll likely see someone in the distinctive range of MAAP socks and now their extended range of cycling gear is gaining momentum.

Mike Boudrie caught up with the guys behind MAAP to find out what they are all about.

Being the nationals there would have been a much bigger crowd than what you would usually expect, how were they?

The crowd created a great atmosphere around the course and lifted all the riders to push that little bit further. It was a good feeling to race past the start/finish line with people lining the streets cheering you on. Although the crowd on the hill were not nice enough to give me a push on the last lap!

2014 has been a massive year for us at La Velocita.  We've grown significantly and are working with some of the best that the Australian cycling industry has to offer.  

Today we are introducing the La Velocita team.  The people behind the scenes here at La Velocita that love to ride... and love to share their experience with you.

We've been talking with Damian Hancock.  He's the founder of Melbourne based cycling apparel brand A'qto.  Just back from a trip to Italy to ride the famous L'Eroica he's full of new ideas for A'qto's range.